We Help You Put Your Best Message Forward
After years of watching messaging get skipped, we decided to build a studio that could actually help small businesses communicate clearly across channels.
Why We Built Sparked
After years inside agencies and working with small businesses, we kept watching the same thing happen: businesses arriving ready to execute, with no clearly defined message underneath. Tactics were sound, but foundations weren't. Campaigns underperformed, and the fix was always the same thing no one had taken the time to do.
So we built Sparked to do exactly that. Messaging first, every time.
Because you can't build trust off of disjointed experiences. They have to compound intelligently.
Who We Work Best With
We work best with established small businesses who have a strong offer and real experience, but whose marketing presence hasn't kept up with who they've become. Based in St. Pete, we serve businesses across Tampa Bay, Florida, and beyond.
Healthcare and wellness practices
Law firms, financial advisors, and professional service providers
Specialty contractors and home service companies
Independent consultants and coaching practices
How We Show Up
The principles below shape every one of our engagements, from the first conversation to the final deliverable.
Momentum Over Maintenance
We're not interested in just keeping things running. We're interested in moving them forward: iterating, optimizing, and building on what works.
Foundation Before Execution
Long-term results require the right base. We make sure messaging is defined before anything is built on top of it.
Clear Communication
Honest, direct dialogue from day one. We set clear expectations, say what we mean, and make sure you always know where things stand.
Educate to Empower
We don't just do the work, we make sure you understand it. The more informed you are, the better decisions we can make together.
The Two People Behind the Work
Based in St. Pete, we built Sparked for the kind of businesses we know best: established, growing, and ready to finally get their marketing foundation right.

Kalynna Rudd, Director of Strategy
Kalynna graduated from the University of Florida's College of Journalism and Communications and spent 6+ years inside marketing agencies (long enough to spot exactly where the work goes wrong). She operates at the intersection of creativity and strategic thinking, and she's the one who kept noticing that messaging was the missing layer in almost every engagement she touched. That pattern is what Sparked is built on.
When Kalynna works with a client, every campaign, every piece of content, and every interaction is designed to reinforce the same clear foundation, so everything compounds instead of just coexisting.

Jordan Rudd, Director of Business Development
Jordan graduated from the University of Central Florida's College of Journalism and Communications and brings over a decade of business operation and market development insight to his clients. With an uncanny knack for making people feel comfortable, he ensures clients are not only heard but understood, transforming their unique visions into tangible success.
Jordan's approach is deeply rooted in collaboration and transparency, and clients consistently say working with Jordan feels like having a partner in the room.
What Our Clients Are Saying
Working with Sparked has been a game changer for PRA Law Firm. They pushed us to define our message before touching the website and that conversation changed how we think about our marketing entirely. Their customer service is second to none, they're a true partner genuinely committed to our success.
The Sparked team helped us build a lead generation system that drove more qualified leads to our sales team. People started coming in already understanding what we do and why it matters. Kalynna and Jordan's attention to detail, responsiveness, and results-driven approach makes them valuable partners. Highly recommend!
The foundation is the difference. Let's build yours.
Book a call with us to see how we can help you spark new ideas, new connections, and new business.